Mugs & More
Brand Identity
Full Brand Identity Package
Full Brand Identity / Basic Packaging Design
Mugs & More is a heartfelt Palestinian brand that transforms everyday home items into joyful treasures, blending modern design with cultural warmth. Founded by visionary entrepreneur Bisan Aseeda, the brand was born from resilience—navigating checkpoints, import restrictions, and limited resources to bring affordable luxury to Palestinian homes. Each mug and décor piece tells a story of hope, offering a small escape from daily challenges through thoughtful designs rooted in cozy elegance. From durable, checkpoint-proof packaging to locally crafted ceramics, Mugs & More turns limitations into creative opportunities, proving beauty can thrive even in adversity.
Designed for Gen Z and young professionals, the brand speaks to those who curate their spaces as sanctuaries of identity and comfort. With playful yet sophisticated aesthetics—think warm-toned palettes, whimsical patterns, and Arabic-inspired motifs—Mugs & More fills a gap in the market for culturally meaningful, Instagram-worthy home goods. Beyond products, the brand fosters connection: unboxing feels like receiving a gift from a friend, complete with handwritten notes and personalized touches. Whether it’s a mug that sparks morning joy or a vase that elevates a dinner party, Mugs & More turns homes into havens, one heartfelt piece at a time.
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